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Pro-DeSantis Super PAC Unleashes AI to Mimic Trump’s Voice in Attack Ad

Recreating Trump’s Voice: AI Takes Center Stage

In a bold and attention-grabbing move, the pro-Gov. Ron DeSantis (R-FL) super PAC, Never Back Down, has harnessed the power of artificial intelligence (AI) to recreate former President Donald Trump’s voice. Their latest attack ad, set to air on TV in Iowa, is making waves as it employs this AI-generated voice to read a social media post where Trump criticizes Iowa Gov. Kim Reynolds for her neutral stance in the 2024 presidential primary.

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“Trump Attacks Iowa”: A Pro-DeSantis Salvo

Dubbed “Trump attacks Iowa,” the pro-DeSantis ad praises Reynolds as a “conservative champion” while accusing Trump of launching an attack on her. As the AI-generated voice, closely resembling Trump’s own, narrates the ad, it reads a portion of his post on Truth Social, the social media platform favored by the former president.

Fake Trump’s Words Amplified

The AI-generated Trump voice, in the ad, asserts, “I opened up the governor position for Kim Reynolds, and when she fell behind, I endorsed her, did big ballies, and she won. Now, she wants to remain neutral. I don’t invite her to events.”

While these words may appear to be from Trump himself, they are generated by AI to imitate his distinctive vocal style.

Credits: DepositPhotos

The Full Context of Trump’s Original Post

To provide the complete picture, Trump’s actual post on Truth Social expressed his love for Iowa and listed his perceived accomplishments, including protecting and expanding ethanol, securing billions of dollars from China for farmers, and negotiating trade deals.

The post also mentioned his endorsement of Reynolds and his disappointment with her decision to remain neutral.

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Confirmation and Ad Reach

Politico has confirmed that the voice used in the ad is indeed AI-generated, further emphasizing the innovative nature of this political maneuver. The ad buys reportedly amount to at least $1 million and will extend beyond TV, with plans to disseminate the ad through text messages and digital platforms, maximizing its impact.

AI’s Role in DeSantis Campaign Strategy

This isn’t the first time the DeSantis camp has utilized AI to their advantage. In a previous instance, they created a fake AI-generated image depicting Trump embracing Anthony Fauci in a social media video.

Clearly, DeSantis and his supporters are embracing cutting-edge technology to bolster their political messaging.

Critics Slam the Use of AI

However, not everyone is impressed with this high-tech strategy. Chris LaCivita, a senior adviser to the Trump campaign, strongly criticized Never Back Down official Jeff Roe, accusing them of attempting to deceive the American public by employing AI to fabricate President Trump’s voice.

LaCivita asserted that the move reflects desperation on the part of DeSantis’ campaign, which he claims is struggling and resorting to outsourcing their work to AI, much like they would outsource American jobs to China.

AI’s Ongoing Presence in Never Back Down Ads

It’s important to note that Never Back Down has previously employed AI in its attack ads against Trump. In a recent example, they used AI to superimpose a fighter jet into a pro-DeSantis ad, demonstrating their willingness to leverage cutting-edge technology to further their political agenda.

Incorporating AI-generated voices and images into political advertisements raises intriguing questions about the future of political messaging and the ethical boundaries that should be observed. As campaigns continue to explore the capabilities of AI, its impact on public perception and political discourse remains a topic of discussion.

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Malik is a skilled writer with a passion for news and current events. With their keen eye for detail, they provide insightful perspectives on the latest happenings. Stay informed and engaged!