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  7. Rubrik Competitors: A Detailed...

Rubrik Competitors: A Detailed Comparison of Backup and Recovery Software

Rubrik Competitors

In today’s data-driven world, backup and recovery solutions play a vital role in ensuring business continuity and protecting valuable information. 

Rubrik has emerged as a leading player in this market, offering a robust platform for data management and protection. 

However, it’s essential to explore other options to make an informed decision. In this article, we will provide a comprehensive analysis of the top Rubrik competitors and alternatives. 

Helping you identify the perfect backup and recovery solution for your business needs.

Rubrik’s Market Position and Challenges

Rubrik has garnered significant attention in the backup and recovery space, establishing a strong market position. 

However, it faces fierce competition from several notable alternatives. Understanding Rubrik’s market share and the challenges it encounters will give us valuable insights into its competitors.


Top 5 Rubrik Competitors and Alternatives To Track

Veeam Data Platform

Veeam Data Platform is a robust alternative to Rubrik, offering a wide array of features and benefits. 

It excels in providing comprehensive backup and recovery functionality, ensuring seamless data protection. With its simplified management interface and scalability, Veeam is highly regarded in the industry.

Cohesity DataProtect

Cohesity DataProtect is another formidable contender in the backup and recovery space. 

Its unique selling point lies in consolidating data management on a single platform, making it highly efficient and cost-effective. Cohesity’s focus on seamless integration and efficient storage management sets it apart from Rubrik and other competitors.

Druva Data Resiliency Cloud

For businesses looking for a cloud-native backup and recovery solution, Druva Data Resiliency Cloud is an excellent alternative.

Druva stands out with its cloud-first approach, delivering comprehensive data protection with enhanced security and compliance features. 

It is particularly suitable for organizations with remote or distributed workforces.

Commvault Cloud

Commvault Cloud offers a holistic backup and recovery solution, specifically designed for the ever-evolving cloud environment. 

With its advanced capabilities, such as deduplication and encryption, Commvault Cloud ensures efficient data management and protection. 

Its flexibility and scalability make it a viable alternative to Rubrik.

Dell Data Protection Suite

Dell Data Protection Suite provides robust data management and protection, addressing the diverse needs of organizations. 

With its comprehensive range of features and flexibility, it competes strongly with Rubrik. 

Dell’s long-standing presence in the data storage industry adds credibility to its solution.

NAKIVO Backup & Replication

NAKIVO Backup & Replication is an advanced data protection and DR software that is much more than just an ESXi backup solution.

NAKIVO is a great alternative to Rubrik for its versatility across hypervisors, supporting VMware ESXi, Microsoft Hyper-V, and Nutanix AHV.

This adaptability extends to physical servers and cloud environments, including AWS and Azure, making it easy to protect everything in one place.

NAKIVO stands out with the number of recovery features for every scenario and the numerous performance-improving capabilities, including data deduplication, compression, and automation options, among others, presenting a unified approach to data management, catering to the diverse needs of modern organizations across industries.

Rubrik Competitors in Terms of Key Features and Capabilities

Backup and Recovery Functionality

Veeam Data Platform offers comprehensive backup and recovery functionality, making it a strong contender. 

Its advanced features, such as instant VM recovery and granular file-level recovery, ensure minimal downtime and efficient data restoration.

Cohesity DataProtect stands out with its unique approach to data management. Its global search functionality and instant data access make it a compelling option. 

It allows organizations to streamline their backup processes and accelerate data recovery.

Druva Data Resiliency Cloud excels in cloud-native backup and recovery. Its automatic backup, cloud-to-cloud backup, and geo-distribution capabilities provide businesses with utmost flexibility and data availability.

Commvault Cloud offers efficient backup and recovery in the cloud environment

Its built-in orchestration and automation enable organizations to streamline data management processes and ensure seamless recovery.

Dell Data Protection Suite delivers comprehensive backup and recovery features.

Its strong integration capabilities with Dell storage systems make it a reliable solution for organizations utilizing Dell’s infrastructure.

NAKIVO’s backup and recovery capabilities offer reliable data security via a user-friendly interface, making complex data protection tasks remarkably straightforward.

The incremental backup technology optimizes resource utilization, ensuring minimal impact on production systems during backup processes.

Additionally, the solution’s exclusive Site Recovery functionality ensures seamless business continuity by orchestrating and automating the recovery of entire sites following a disaster. 

Veeam Data Platform

Scalability and Flexibility

Veeam Data Platform offers scalability and flexibility, ensuring businesses can adapt to their growing data needs effortlessly. Its ability to handle large data volumes and integrated monitoring tools help businesses stay ahead of growth.

Cohesity DataProtect stands out with its scale-out architecture, allowing organizations to expand their storage as needed. Its flexible licensing options cater to organizations of all sizes, making it highly scalable and cost-effective.

Druva Data Resiliency Cloud is designed to scale and support businesses of any size. With its cloud-native architecture, it provides organizations with the flexibility to adapt to varying workloads and data volumes effortlessly.

Commvault Cloud offers flexibility in managing data and workloads across different cloud environments and on-premises infrastructure. Its seamless integration capabilities make it a flexible choice for businesses with diverse infrastructures.

Dell Data Protection Suite provides scalable solutions that grow alongside business needs. Its ability to integrate with existing Dell infrastructure ensures seamless scalability and data management.

NAKIVO distinguishes itself in terms of scalability and flexibility, catering to the dynamic needs of modern businesses in various industries.

The solution’s architecture is designed to seamlessly adapt to the evolving data landscape, allowing organizations to effortlessly expand their backup infrastructure as data volumes grow.

NAKIVO’s modular design and support for both on-premises and cloud deployments provide unparalleled flexibility, empowering businesses to tailor their data protection strategy to align with their specific requirements.

Security and Compliance

Veeam Data Platform prioritizes security and compliance, offering features such as data encryption, secure restore, and immutable backups. This ensures that businesses stay compliant with industry regulations and protect sensitive information effectively.

Cohesity DataProtect delivers robust security and compliance features, including data encryption, access controls, and WORM (Write Once Read Many) functionality. These features help organizations address regulatory requirements and mitigate security risks.

Druva Data Resiliency Cloud ensures data security with features such as comprehensive encryption, access controls, and data loss prevention. It is compliant with various industry regulations, enabling businesses to meet data governance requirements.

Commvault Cloud prioritizes security and compliance, providing features such as secure data transfer, data encryption, and access controls. It helps organizations maintain regulatory compliance and protect their valuable data.

Dell Data Protection Suite offers a range of security features, including data encryption, access controls, and identity management solutions. These features enable organizations to safeguard their data and adhere to security standards.

NAKIVO prioritizes robust security and compliance in its feature set that can safeguard critical data.

With features like data encryption, access controls, immutability, and pre-recovery malware scans, NAKIVO provides a comprehensive solution that protects sensitive information and helps organizations maintain regulatory compliance in their data management practices.

Integration with Other Systems

Veeam Data Platform integrates seamlessly with various virtualization platforms, cloud environments, and storage systems. This ensures compatibility with existing infrastructure and facilitates efficient data management.

Cohesity DataProtect provides native integration with leading storage vendors and virtualization platforms, resulting in a streamlined data management experience. Its robust APIs allow for integration with third-party applications and systems.

Druva Data Resiliency Cloud offers strong integration capabilities with popular cloud platforms and applications. Its APIs and connectors enable smooth data management across different systems, ensuring that organizations can maximize their existing investments.

Commvault Cloud supports integration with a wide range of cloud providers, hypervisors, and applications, making it a versatile solution for businesses with diverse IT environments. Its extensive library of connectors simplifies data integration and management processes.

Dell Data Protection Suite integrates seamlessly with Dell storage systems, virtual environments, and leading cloud platforms. Organizations leveraging Dell infrastructure can benefit from unified data management and streamlined operations.

NAKIVO Backup & Replication seamlessly integrates with deduplication appliances such as Dell EMC Data Domain, NEC HYDRAstor, and HP StoreOnce (Catalyst) through its incremental-with-full-backup repositories.

Utilizing the API Integration Kit, users can extend the integration to various third-party solutions, enhancing the efficiency of data protection activities through improved management, automation, and monitoring capabilities.

Pricing and Cost Comparison

Rubrik’s Pricing Model

Rubrik follows a subscription-based pricing model, providing flexibility in terms of features and capacity. 

This allows businesses to align their backup and recovery costs with their specific requirements while avoiding unnecessary expenditures.

Competitors’ Pricing Models

Veeam Data Platform offers different pricing tiers based on features and capacity. Its scalability and modular licensing ensure businesses pay for what they need while having the flexibility to upgrade as their requirements evolve.

Cohesity DataProtect employs a capacity-based licensing model, allowing organizations to scale as needed. Its transparent pricing structure and comprehensive support options ensure cost-effectiveness.

Druva Data Resiliency Cloud adopts a subscription-based pricing model, providing organizations with different plans based on their specific needs. Its pay-as-you-go approach allows businesses to optimize costs based on usage.

Commvault Cloud offers a variety of pricing options, including subscription and capacity-based models. Its flexible licensing enables businesses to customize their backup and recovery costs according to their requirements.

Dell Data Protection Suite offers flexible licensing options, combining capacity-based and feature-based models. This allows organizations to tailor their backup and recovery costs based on their infrastructure and business needs.

NAKIVO Backup & Replication offers two licensing models (subscription and perpetual) and various pricing tiers.

This flexibility enables organizations to optimize their backup and recovery costs according to their requirements, avoiding unnecessary expenditures and providing a scalable solution that aligns with their budget constraints.

Rubrik User Reviews

User Reviews and Feedback

Rubrik User Reviews

Rubrik has received positive feedback from users, particularly commending its user-friendly interface, scalability, and efficient backup and recovery capabilities. 

Users also appreciate the platform’s ease of implementation and ongoing support.

Competitors’ User Reviews

Veeam Data Platform users praise its robust features, quality customer support, and seamless integration capabilities. The platform’s ease of use and scalability are also frequently mentioned.

Cohesity DataProtect users appreciate its consolidated data management capabilities, ease of deployment, and cost-effectiveness. Its simplified user interface and responsive technical support have garnered positive feedback.

Druva Data Resiliency Cloud users commend its cloud-native approach, scalability, and comprehensive security features. The platform’s simplicity, quick recovery times, and attentive customer support are often highlighted.

Commvault Cloud users value its flexibility, scalability, and comprehensive backup and recovery features. The platform’s integration capabilities, professional services, and overall customer support are widely praised.

Dell Data Protection Suite users appreciate its compatibility with Dell infrastructure, broad feature set, and ease of use. The platform’s reliable performance, integration capabilities, and proactive support are highly regarded.

NAKIVO has garnered highly positive user reviews for quick recovery times, 24/7 technical customer support, and user-friendly design and reliability.

Overall, NAKIVO’s favorable user feedback underscores its effectiveness in meeting the diverse data protection needs of small and medium businesses as well as enterprises.


Selecting the right backup and recovery solution is critical for any organization’s data management strategy. 

While Rubrik is a dominant player, there are several competitors and alternatives that offer unique strengths and capabilities. 

Veeam Data Platform, Cohesity DataProtect, Druva Data Resiliency Cloud, Commvault Cloud, and Dell Data Protection Suite are notable contenders in this space. 

By thoroughly evaluating their features, scalability, security, integration capabilities, and pricing models, organizations can make an informed decision that aligns with their specific requirements and business goals.

Remember, choosing the ideal backup and recovery solution requires careful consideration and matching business needs with the unique strengths of each competitor. 

Whether you prioritize advanced features, scalability, cloud-native capabilities, or seamless integration, exploring these alternatives will enable you to select the perfect backup and recovery solution for your organization’s future success.