How to Buy Figma Stock in 2026

TL;DR

If you’re wondering how to buy Figma stock in 2026, the first thing to know is that Figma is no longer a private company. After completing its IPO in July 2025, Figma became a publicly traded company, which means investors can buy shares through a regular brokerage account just like they would buy shares of Apple, Microsoft, or Amazon.

For most investors, the simplest way to invest in Figma is through a stock brokerage platform. Before buying, it helps to understand what Figma does, why investors are interested in the company, and the risks that come with owning shares of a fast-growing technology business.

Feeling Unsure About Buying Figma Stock? You’re Not Alone

Many investors discover Figma because they use the software at work, hear about it from designers, or read headlines about its rapid growth. The natural next question is whether owning part of the company could be a good investment.

If you’re new to investing, that question can feel overwhelming. Stock investing comes with unfamiliar terms, market fluctuations, and countless opinions online.

The good news is that buying stock is much simpler than it appears. Once you understand what Figma is, how the company makes money, and how public investing works, you can make a more informed decision about whether Figma deserves a place in your portfolio.

What Is Figma?

Figma is a cloud-based design and collaboration platform that helps teams create websites, mobile apps, software interfaces, and digital products.

Unlike older design software that required files to be saved and shared manually, Figma allows multiple people to work together in real time. Think of it as Google Docs for product design.

Over the past several years, Figma has become one of the most widely used design platforms in the technology industry. Companies ranging from startups to global enterprises use the software to design products, collaborate across teams, and streamline development workflows.

The company’s popularity grew so quickly that Adobe attempted to acquire Figma for approximately $20 billion in 2022. The deal was eventually canceled due to regulatory concerns, which allowed Figma to continue operating independently.

Can You Buy Figma Stock? Is It Publicly Traded?

Yes. Figma is publicly traded in 2026.

The company completed its initial public offering, commonly called an IPO, in July 2025. An IPO is the process through which a private company begins selling shares to the public on a stock exchange.

Before the IPO, only founders, employees, venture capital firms, and certain accredited investors could own Figma shares. Today, retail investors can buy shares through standard brokerage accounts.

This is important, because many articles about buying Figma stock written before 2025 focused on pre-IPO investing opportunities. Those methods are no longer necessary for most investors since the stock is now available on public markets.

Why Figma Is Worth Watching

Investors are often attracted to companies that dominate a growing market. Figma fits that description.

The company has built a strong competitive advantage by becoming the default collaboration platform for many design and product teams. Once an organization adopts Figma and trains employees to use it, switching to another platform can be costly and disruptive.

This creates what investors call a “moat.” A moat is a sustainable advantage that helps a business protect itself from competitors.

Figma has also maintained impressive growth. The company reported more than $1 billion in annual revenue during 2025, while continuing to expand its customer base and product offerings. Revenue growth remained above 40% year over year, which is unusually strong for a company of its size.

Another reason investors follow Figma closely is its focus on artificial intelligence. The company has introduced AI-powered features and formed partnerships with major AI providers to expand its platform capabilities. Management believes AI can make design work faster and more accessible, potentially increasing demand for Figma’s products.

Of course, strong growth does not guarantee future returns. Technology companies often experience periods of rapid expansion followed by slower growth. Investors should always balance excitement with realistic expectations.

How to Buy Figma Stock Through a Brokerage Account

For most investors, buying Figma stock is straightforward.

The process begins by opening an account with a regulated brokerage platform. Popular brokers allow investors to deposit money electronically and purchase shares directly from the stock market.

Once your account is funded, you can search for Figma using its stock ticker symbol FIG. A ticker symbol is the short code that identifies a publicly traded company on an exchange.

After locating the stock, you decide how many shares you want to buy. Most brokers also allow fractional investing, which means you can purchase a portion of a share if you do not want to invest the full share price.

When you place the order and it executes, you become a shareholder in Figma. From that point forward, the value of your investment will rise or fall based on the stock’s market performance.

Understanding What Drives Figma’s Stock Price

New investors sometimes assume stock prices move only because a company is growing.

In reality, stock prices are influenced by several factors.

Revenue growth plays a major role, because investors want to see expanding sales and customer adoption. Figma’s strong financial performance has been a key reason many analysts continue to follow the company closely.

Profitability also matters. Investors eventually want successful companies to generate meaningful earnings and cash flow.

Competition is another important factor. Figma faces pressure from Adobe, emerging AI-powered design tools, and other software providers competing for the same customers.

Finally, overall market sentiment can affect even the strongest companies. During periods of economic uncertainty, technology stocks often experience significant volatility.

Common Misconceptions and Key Terms

One common misconception is that a great product automatically creates a great investment.

Many excellent companies have produced disappointing stock returns because investors paid too much for the shares. The price you pay matters just as much as the quality of the business.

Another misconception is that recent growth guarantees future growth. Markets constantly change, and even successful companies face new competitors and challenges.

You’ll also encounter a few important investing terms. A share represents a small ownership stake in a company. A brokerage account is the platform used to buy and sell investments. Market capitalization refers to the total value of a company’s outstanding shares. An IPO is the event that allows a private company to become publicly traded.

Understanding these concepts makes investing much easier, and helps you evaluate opportunities with greater confidence.

Frequently Asked Questions About Figma Stock

When did Figma go public?

Figma completed its IPO in July 2025 under the symbol FIG, making its shares available to public investors.

What is Figma’s stock ticker?

FIG.

Is Figma still growing?

Yes. Recent financial reports show strong revenue growth, customer expansion, and continued adoption of new AI-powered products.

Is Figma profitable?

Figma has reported improving financial performance, although investors should review the company’s latest earnings reports for the most current profitability metrics.

Is Figma a good investment?

That depends on your financial goals, risk tolerance, and investment strategy. Figma offers exposure to a growing software platform, but like all individual stocks, it carries risks and can experience substantial price swings.

Can beginners buy Figma stock?

Yes. Once you have a brokerage account, buying Figma stock is no different from buying shares of any other publicly traded company.

Bottom Line

Buying Figma stock in 2026 is much easier than it would have been just a few years ago. Since the company is now publicly traded, investors can purchase shares through a standard brokerage account without needing access to private markets.

What makes Figma particularly interesting is its combination of strong brand recognition, widespread adoption among product teams, and continued growth in the design software market. The company’s expanding AI capabilities and growing revenue base have kept it firmly on investors’ watchlists.

At the same time, investing is never about certainty. Even outstanding companies can experience volatility, competitive pressure, and changing market conditions.

For beginners, the most important step is understanding the business before investing. If you take the time to learn how Figma operates, how it earns revenue, and what risks it faces, you’ll be in a much stronger position to decide whether the stock belongs in your portfolio.