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Hello Fresh Competitors: Try These Alternative Meal Delivery Services

In our fast-paced lives, meal kit delivery services have become a popular choice for those who want to enjoy home-cooked meals without the hassle of grocery shopping and recipe planning. 

Hello Fresh, a well-known name in the industry, has gained popularity over the years. However, there are several other exceptional alternatives worth exploring. 

In this comprehensive guide, we will compare and contrast the top Hello Fresh competitors, helping you make an informed decision that suits your preferences and dietary needs.

Hello Fresh competitors: Complete List

Blue Apron

Blue Apron is one of the pioneers in the meal kit delivery service industry. It offers a wide range of menu options, including vegetarian and family-friendly meals. Their focus on high-quality ingredients sets them apart. 

Blue Apron provides pre-measured ingredients and detailed recipe cards with step-by-step instructions, making it easy for even novice cooks to create delicious meals.

Hello Fresh Competitors: all you need to know

Home Chef

Home Chef is known for its flexibility in meal options and customization. They offer a variety of meal plans, including low-calorie and vegetarian options, allowing you to tailor your meals to fit your dietary needs. 

Home Chef also provides a wide selection of add-ons like smoothies and fresh fruit baskets, giving you additional options to enhance your culinary experience.


Gobble stands out for its emphasis on quick and easy recipes. Their meals are designed to be cooked in just 15 minutes, making it ideal for busy individuals or families. 

Gobble offers a diverse menu, including gluten- and dairy-free options, catering to various dietary restrictions. 

With pre-chopped ingredients and sauces provided, Gobble ensures a stress-free cooking experience.


Freshly takes a unique approach by offering fully prepared meals that only require heating. 

This option is perfect for those looking for utmost convenience without compromising on taste or nutrition. 

Freshly’s meals are carefully crafted by chefs and delivered fresh, ensuring quality and flavor. They also accommodate specific dietary needs, such as gluten-free, high protein, and low carb.


CookUnity differentiates itself by collaborating with renowned chefs to curate its menu. If you crave restaurant-quality meals at home, this is the service to explore. 

CookUnity focuses on locally sourced, sustainable ingredients that prioritize both taste and ethical sourcing. 

The variety of cuisines and the option to select specific chef-designed meals set them apart from the competition.

Purple Carrot

Those following a plant-based or vegan lifestyle will find Purple Carrot appealing. They exclusively offer vegan meal options curated by their culinary team. 

Purple Carrot not only provides delicious and nutritious meals but also helps individuals expand their knowledge and skills in plant-based cooking.


Sunbasket is renowned for its focus on organic, sustainable, and responsibly-sourced ingredients. 

They offer a variety of meal plans, including paleo, gluten-free, and vegetarian options. 

Sunbasket stands out with its commitment to providing excellent-quality ingredients and supporting local farmers and suppliers.


EveryPlate takes pride in providing affordable meal kit options without compromising on quality. They offer simple and flavorful recipes, making it an excellent choice for those looking for budget-friendly meal solutions.

meal kit delivery

Martha & Marley Spoon

Martha & Marley Spoon combines the culinary expertise of renowned chef Martha Stewart with the convenience of meal kit delivery. 

Their menu features a wide range of recipes that prioritize flavor and simplicity. Martha & Marley Spoon offers premium ingredients and step-by-step instructions, empowering home cooks to create impressive dishes.


Dinnerly is another affordable option that provides simple and delicious recipes. 

While their recipes have fewer ingredients compared to other services, they still deliver in taste and variety. Dinnerly aims to make home cooking accessible and enjoyable for everyone.

Features and Pricing Comparison

When considering Hello Fresh alternatives, it’s essential to evaluate various factors such as ingredients and recipes, meal plans and customization options, delivery options, and pricing models.

Ingredients and Recipes

Each competitor offers a unique selection of high-quality ingredients and recipes. Blue Apron and Home Chef provide ingredients sourced directly from farmers and suppliers, ensuring freshness and taste. 

Gobble and Freshly prioritize convenience with pre-chopped ingredients and fully prepared meals, respectively. 

CookUnity stands out with its collaborations with renowned chefs, leading to a diverse menu of restaurant-quality dishes.

Meal Plans and Customization

Flexibility in meal plans and customization options is vital. Home Chef, for instance, allows you to choose from various meal plans and modify your order based on dietary restrictions. 

Purple Carrot caters exclusively to plant-based eaters, offering a wealth of vegan options. Sunbasket provides a range of specialized menus, accommodating different dietary needs.

Delivery Options and Timing

Consider the delivery options and timing that suit your lifestyle. Blue Apron, Home Chef, and Gobble offer flexible delivery schedules, enabling you to choose convenient delivery slots. 

Freshly delivers fully prepared meals straight to your doorstep, reducing meal prep time. Sunbasket focuses on eco-friendly packaging and efficient delivery to ensure freshness.

Pricing Model and Plans

Pricing varies across competitors and depends on factors such as meal choice, serving size, and frequency of delivery. 

EveryPlate and Dinnerly offer cost-effective options, making them suitable for those on a budget. 

Gobble and CookUnity have higher price points due to the convenience and premium ingredients they provide.

user reviews and ratings

User Reviews and Ratings

To gain a comprehensive understanding of each Hello Fresh competitor, it’s crucial to consider user reviews and ratings. 

Aggregated reviews suggest that Blue Apron and Home Chef receive positive feedback for their recipe variety, ingredient quality, and clear instructions. 

Freshly is often praised for the convenience and taste of their fully prepared meals. CookUnity delights users with their chef-curated dishes, while Purple Carrot receives high marks for their commitment to providing exceptional vegan meals.

Frequently Asked Questions

How does Hello Fresh differ from other meal kit delivery services?

Hello Fresh offers a diverse range of recipes and focuses on using fresh ingredients. It provides detailed recipe cards with step-by-step instructions to guide users through the cooking process.

Are there vegetarian or vegan alternatives to Hello Fresh?

Yes, Purple Carrot is a meal kit delivery service exclusively catering to plant-based eaters. They offer a wide range of vegan meals and recipes.

Are there any low-cost alternatives to Hello Fresh?

EveryPlate and Dinnerly are two affordable meal kit delivery services that offer simple and delicious recipes at a lower price point.

Which Hello Fresh competitor offers fully prepared meals?

Freshly is a meal kit delivery service that delivers fully prepared meals, ready to heat and eat, without the need for any cooking or meal prep.

How do I choose the best Hello Fresh alternative for my dietary needs?

Consider factors like ingredient quality, meal plan options, customization, specialized menus (such as gluten-free or paleo), and user reviews to determine the best alternative that aligns with your dietary preferences.


As you explore Hello Fresh competitors, it is clear that there are numerous options to suit different preferences and dietary needs. 

Whether you value flexibility, speed, convenience, sustainability, or restaurant-quality meals, you can find a meal kit delivery service that meets your requirements. 

Carefully consider the features, pricing, and user reviews to determine the best alternative for your meal kit service. 

By opting for these alternatives, you can continue enjoying the convenience and satisfaction of home-cooked meals.