For years, creatives have been looking for a way to make money.
Others use platforms like Patreon or Fansly.
However, in the last few years, one social media platform has outperformed all of the others.
OnlyFans is a platform that allows creators to put anything and everything behind a paywall.
Its creators have found great success and have made plenty of money.
As a result, OnlyFans has made a ton of money, too.
But can you share in OnlyFans’ success as an investor?
Keep reading to learn everything you need to know about OnlyFans and get a list of close competitor stocks.
What Is OnlyFans?
OnlyFans is a social media platform that connects content creators and their fans together.
The name is a play on words, as only fans of the creators will see the content because it’s locked behind a paywall.
The platform works in a couple of different ways.
Generally speaking, there are two models that content creators use on the site.
The first is the subscription model.
A content creator will set a subscription fee, and people with OnlyFans accounts can pay to receive content on a monthly basis.
After each month, the subscription renews, and the creator is paid again.
This business model is similar to all other subscription-based services.
The alternative model involves creating a free or low-cost subscription, then allowing subscribers to pick what they’d like to pay for.
This offers access to some free content, while other content is considered premium.
More about OnlyFans
OnlyFans isn’t without controversy, though.
The company is open to all creators, but it is known for its role in the adult content industry.
For many, OnlyFans is equivalent to any other pornographic site on the internet, and many of the content creators on the website are considered sex workers.
The company was somewhat taken aback by this reputation that was built around it, and they actually debated banning all forms of sexually explicit content on the platform.
This, however, caused a mass exodus of creators that made a living off of adult content.
While the idea was thrown around, the threat of losing nearly all of their user presence resulted in reversing the decision.
OnlyFans takes its users seriously, and it decided to continue making money by working with creators in the adult entertainment industry, or those who were creating adult content.
A Social Media Platform for All Creators
There are a number of different markets within the OnlyFans community itself.
Of course, you’ve got the creators involved in the adult entertainment industry, but you also have creators from every major area of interest.
You can find your favorite YouTubers on OnlyFans, as well as a number of visual artists and podcasters.
However, in recent years, OnlyFans has also been gaining popularity with your standard celebrities.
In fact, some of the most profitable users in 2021 were reality stars and recording artists.
This goes to show that the platform is evolving beyond its status as an adult entertainment site.
You don’t have to be in the adult industry to use the website, but it is a popular choice for those professionals thanks to the fair pay and willingness to work with them.
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Can You Buy OnlyFans Stock?
You can’t buy OnlyFans stock.
At this point in time, OnlyFans is not available on any stock exchange.
This is because the company is privately owned — not publicly traded.
Who Owns OnlyFans?
OnlyFans was founded by Tim Stokely in 2016 and is owned by parent company Fenix International Limited.
Fenix International Limited is a UK-based company.
The popularity of OnlyFans sparked Fenix International’s interest, and it became a private investor in exchange for ownership of the platform.
Is Fenix International Limited Publicly Traded?
Unfortunately, Fenix International Limited isn’t publicly traded.
Usually, there’s a publicly traded company somewhere in the chain of ownership to invest in, but not this time.
This means there are no workarounds for savvy investors who want to buy OnlyFans or Fenix International Limited stock.
Will There be an OnlyFans IPO Date?
At this time, there hasn’t been an OnlyFans IPO date announced.
Until an IPO, or initial public offering, is announced, it’s unknown whether or not it will become a public company soon.
Interestingly enough, however, it has been said that they can’t find outside investors as of late.
Maybe this lack of private funding will persuade OnlyFans to find it on the public markets.
Why Is OnlyFans Successful?
For the most part, the success of OnlyFans is the business model that the company follows.
Without considering the platform’s popularity in the adult industry, or with adult entertainers, OnlyFans puts the power back into the hands of creators.
When you become a popular creator or social media influencer, much of the popularity that you have isn’t profitable.
It takes work to partner with companies to find sponsorship or paid opportunities.
On the other hand, OnlyFans has offered content creators a way to lock their content behind a paywall.
As such, fans of these creators are forced to pay to view what their favorite internet celebrities are doing.
This is how OnlyFans makes their money.
They take 20% of the earnings of the creators on their platform.
This is a modest amount that most creators are happy to pay.
Wait for an OnlyFans IPO or No?
If OnlyFans goes public, it could be a good investment.
The platform is used by all sorts of creators, with some of the top earners of 2021 being celebrities like Cardi B and Tyga.
With the way that the platform is moving, it’s entirely likely that other large celebrities will make accounts, and this will only make the user base even larger.
OnlyFans could be a solid investment today, but when you factor in that future growth, you have a strong buy case on your hands.
We’ve rounded up a list of OnlyFans’ top competitors that are publicly traded.
They aren’t one-to-one competitors, but they do share many similarities.
Meta Platforms, Inc. (NASDAQ: FB)
Arguably, Facebook is one of the top stocks that come to mind when it comes to investing in social media or tech.
Last year, the company released its upcoming plans to create the “metaverse,” and appropriately changed its name to Meta.
It also released a subscription-based content creation program, as well.
When it comes to the future of the internet, Meta is focusing on moving beyond social media and into an entirely different way of living.
Virtual reality is going to become integrated with everyday life, sooner than later, and Meta is going to be paving the way.
The company discussed creating entirely virtual lives, similar to the video game Second Life, but more in-depth.
Additionally, it should be remembered that other profitable social media platforms fall under the Meta name, including Instagram.
Instagram is the closest thing to a direct competitor of OnlyFans.
It’s the platform that inspired OnlyFans, after all.
With all of the companies that fall under the Meta umbrella, this could be a great competitor stock to invest in.
Snap, Inc. (NYSE: SNAP)
Another excellent social media platform to invest in is Snapchat.
Snapchat is owned by parent company, Snap, Inc
It’s an ever-popular social media messaging service that is mostly based on sending pictures to and from your friends.
If you’re looking for an OnlyFans stock competitor, they are a company to keep in mind.
Snapchat was a revolutionary application upon its release.
Users love the ability to send photos and videos to and from each other.
Snap doesn’t just own Snapchat, though.
It’s also the owner of Bitmoji, the popular emoji lookalike platform, as well as Spectacles.
Spectacles are a futuristic set of glasses that connect to a phone and act as an auxiliary camera.
This lets users capture their daily lives in first-person view, an interesting way to go about recording the world around them.
Snap should be on your shortlist of competitors to invest in, as it’s only continuing to expand and innovate.
Zoom Video Communications, Inc. (NASDAQ: ZM)
Zoom became a booming communication platform during the beginning of the pandemic, and it’s still holding strong even after restrictions have loosened.
You can bet that Zoom is a company that’s going to continue to be utilized for years to come.
Several high-profile websites and companies have partnered with Zoom to use the platform for the foreseeable future.
Also, not everyone is ready for the metaverse, so Zoom’s more grounded approach to communication could act as an intermediary in the upcoming years.
With hundreds of schools and businesses relying on Zoom for teaching, as well as families relying on it for communication, Zoom could be a solid investment alternative to OnlyFans.
Twitter, Inc. (NYSE: TWTR)
Twitter is a sound alternative to OnlyFans if you want to invest in a social media platform with a massive audience.
It attracts millions of users daily, and it’s at the center of most topics of conversation around the globe.
Twitter can be used to follow your favorite content creators, or it can be used to review news from around the world.
Users can interact with their favorite companies and content creators directly.
This is why Twitter has been a very popular form of social media for individuals and businesses alike.
When you’re looking for an OnlyFans competitor, Twitter is about as good as you’ll find.
OnlyFans Stock: Final Thoughts
OnlyFans is one of the most controversial social media platforms today.
However, it’s also one of the most profitable for content creators of all kinds.
As such, it makes sense to look into investing in the company.
Unfortunately, at this time, OnlyFans is not publicly traded, and they have not yet scheduled an IPO.
However, we might see an IPO in the near future, as the company is having a difficult time attracting outside investors.
Fortunately, for now, there’s a handful of competitors worth investing in.