Smashburger Stock is a desirable investment for traders who want to capitalize on the burger brand’s growing success.
Basic fast-food restaurants aren’t cutting it anymore.
The general public wants better burgers, and one company has come to answer that call.
Smashburger is revolutionizing the way people think about burgers.
But can you buy Smashburger stock?
Keep reading to learn more about the company, whether you can trade Smashburger stocks, and a list of competitors to watch out for.
What Is Smashburger
Angus Beef in Casual Dining
If you’ve ever talked to a burger lover about burgers, they’ll tell you that the meat makes all the difference.
And the people behind Smashburger understand this.
Smashburger was started in 2007 in Denver, Colorado.
It was founded by two fast food veterans, Tom Ryan and Rick Schaden.
The two wanted to take traditional burger menu items and change them to resemble fine dining.
They tested dozens of meats before settling on Angus beef.
The company’s success when launched was astounding.
While other burgers aim to be thick and juicy, a Smashburger breaks the mold.
The burgers are formed and smashed on a flat-top grill, hence the name.
Despite other companies using charbroilers and barbecue grills, Smashburger found that the flat top made all the difference.
Its other menu items offer a wide range of treats that customers have come to enjoy.
French fries tossed in olive oil, and turkey burgers are other examples of food you can eat at one of its locations.
Within a few years, the company had several hundred locations in 37 states and nine countries.
Who Owns Smashburger?
The founders of the company no longer own Smashburger.
In 2015, Jollibee Foods purchased a 40% stake in the company, and it owned this portion of Smashburger for three years.
In December of 2018, Jollibee Foods acquired 100% of Smashburger.
For those unfamiliar with Jollibee Foods, the company is a quick-service operator based in the Philippines.
Before the company’s acquisition, Smashburger’s owners were considering an IPO.
What is Smashburger Worth?
The estimated Smashburger worth currently sits at $335 million.
The company has more than 370 locations in 37 different states.
What Is Smashburger’s Revenue?
Last year Smashburger’s revenue was $187 million, down 26% year over year.
Smashburger’s revenue is generated from product sales and franchise fees.
Why Is Smashburger Successful?
Smashburger is successful for several reasons.
The way that Smashburger prepares its food is different, as it uses higher quality ingredients than most chains in the industry do.
The cooking is also unconventional, but that’s why many customers prefer it.
Smashburger’s primary goal is to make a better burger, and its team certainly delivers.
Can You Buy Smashburger Stock?
Investors may be disappointed to find that they can’t currently buy or sell Smashburger stock.
The only way to make a significant investment in the company is to purchase a franchise space.
However, operating a restaurant may not be for everyone, so investing this way isn’t always appealing.
What Is Smashburger’s IPO Date?
At this time, the company has not announced an initial public offering (IPO) date.
Investors would like to see an offering in 2024, but that has not yet been announced.
What Is Smashburger’s Stock Symbol?
Because Smashburger is a company owned by a private organization, there’s no stock symbol available.
Until the subsidiary is sold or goes independent, you won’t see any shares traded on the stock market under a Smashburger ticker.
What Is Smashburger’s Stock Price?
Without a stock market symbol, there is also no share price.
Smashburger’s stock price would be comparable with its closest competitors, such as those listed below.
Smashburger Competitors to Invest In
If you’re still looking for a company like Smashburger to invest in, consider some of its competitors:
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Shake Shack, Inc. (NYSE: SHAK)
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McDonald’s Corp. (NYSE: MCD)
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Red Robin Gourmet Burgers, Inc. (NASDAQ: RRGB)
Shake Shack, Inc. (NYSE: SHAK)
One of Smashburger’s biggest competitors, Shake Shack is a burger joint to consider putting your money into.
The company is a New York City-based establishment that initially started as a food stand outside Madison Square Garden.
The company is popular for its menu items, including burgers, hot dogs, fries, and milkshakes.
While the stock isn’t currently at its highest, it could see a return in profitability as Shake Shack continues to grow.
At this time, Shake Shack has over 250 locations globally, and it employs over 6,000 people.
Company data indicates that it saw almost $460 million in revenue, up from the previous year.
McDonald’s Corp. (NYSE: MCD)
When other brands started to move towards the “better burger,” McDonald’s was one of the top restaurants leading the charge.
The company took it as a sign to improve upon what was already perfect.
McDonald’s began to follow a fresh burger recipe.
The new and improved Quarter Pounder followed a “craft then cook” method.
This meant that all burgers were being prepared fresh.
No longer did people have to worry about eating frozen patties at the largest burger company in the world.
Another reason why customers love this brand is that McDonald’s is a part of American culture.
It symbolizes the quick-serve restaurant model and made the burger and sides option a regular part of the fast-food experience.
Data released by the company indicates that the most recent quarter’s revenue is near $6 billion.
Red Robin Gourmet Burgers, Inc. (NASDAQ: RRGB)
Red Robin is a burger chain that served better burgers before it was a fad.
It is headquartered in Colorado, like Smashburger.
The company started in 1969 and aimed to serve high-quality burgers to its customers, hence the title, “gourmet burgers.”
Red Robin could be considered casual dining, just like Smashburger.
The chain offers several different burger recipes to its customers, all of which have a unique theme and ingredients.
It also boasts endless fries, meaning that you order once and have them refilled like a soda.
The company saw just over $1 billion in revenue for 2020, an impressive feat for any restaurant during the pandemic.
Should You Buy Smashburger Stock if It Goes Public?
While the “better burger” trend has slowed, Smashburger is still doing well.
Should the company go public with an offer, a case could be made for purchasing shares.
Smashburger Stock: Final Thoughts
Smashburger is one of many burger restaurants that aimed to change the hamburger dining experience.
Unlike many of its competitors, though, Smashburger succeeded.
Unfortunately, at this time, the company is privately owned by Jollibee Foods, a company based in the Philippines.
Its stock is not listed on any public marketplace or exchange.
If the company were to go public, it could make for a great investment opportunity in a portfolio that needs exposure to fast-food stocks.
In the meantime, plenty of competitors could fill this role.
Smashburger Stock FAQs
If you’re looking for a way to buy Smashburger stock shares, you’re in the right place.
Here are answers to the most frequently asked questions.
Is Smashburger a Publicly Traded Company?
Smashburger is not a publicly-traded company.
It was created by Tom Ryan and Rick Schaden and is now owned by Jollibee Foods.
What Company Owns Smashburger?
A Philippine company, Jollibee Foods, owns Smashburger.
Jollibee foods is a penny stock currently available on an over-the-counter market (OTCMKTS: JBFCF).
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